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1	An analysis of the views of newspaper readers regarding selected incidents of intergroup controversy in post-Apartheid South Africa Sibango, Babalwa 06 1900 (has links) This study investigated the nature of opinions and attitudes expressed in letters to South African newspapers regarding selected incidents of interracial controversy, namely the Botes (2010) and Forum for Black Journalists (FBJ) (2008) incidents. A qualitative and quantitative content analysis of these letters was conducted to gauge the attitudes that writers displayed towards members of their cultural group (ingroup) and members of other cultural groups (outgroups). The results of the qualitative analysis indicated that individuals in a racial group have different perspectives of in- and outgroup members. The results of the quantitative analysis, however, showed that the majority of writers tend to display positive attitudes towards ingroup members and negative attitudes towards out groups. The dominance of positive attitudes towards ingroups and negative attitudes towards outgroups can be attributed to myths and discourses circulating in postapartheid South Africa and the current social climate in general. The study concluded that although individuals’ attitudes may differ from the stark negative attitudes displayed towards outgroups during the apartheid era, negative attitudes towards outgroups persist. / Communication Science / M. A. (Communication Science) Cultural groups Ingroups Outgroups Myths Discourses Postapartheid South Africa 079.60904 Newspaper reading Newspaper reading -- Social aspects Readership surveys Mass media -- Audiences -- Attitudes Group identity Intergroup relations Journalists -- South Africa South Africa -- Race relations South Africa -- Post apartheid studies

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An analysis of the views of newspaper readers regarding selected incidents of intergroup controversy in post-Apartheid South Africa