The present paper focuses on the comparative analysis of the pronouns, pro-verbs, place and time adverbials in newspaper reportage and newspaper editorial. The aim of the paper is to examine and compare the frequency of the use of the pro-verbs, place and time adverbials in the texts of newspaper reportage and newspaper editorial. The method chosen for achieving the set aim is that of quantitative analysis combined with comparative studies. The results show that the general frequency of the occurrences as well as the relative frequency of the occurrences of the analysed linguistic means does not vary significantly; however, there are certain differences in the use of the particular linguistic means within the genres of newspaper reportage and editorial. Thus, the patterns of the use of certain linguistic means were influenced by genre.