Ornamental traits are considered honest advertisements of fitness, and their evolution is usually explained in terms of sexual selection. This explanation remains unsatisfactory in some instances, for example, juvenile birds whose plumage is molted prior to adulthood and breeding. I first evaluate whether juvenile plumage reflectance signals dominance status in the Federally Threatened Florida scrub-jay (Aphelocoma coerulescens) using a combination of observational and experimental methods. Then I estimate the heritability, non-genetic maternal and environmental effects, and strength of selection on juvenile plumage reflectance using archived feather samples and a pedigree constructed from historical nest records. Finally, I compare plumage reflectance and its use as a signal between a wildland and suburban population of scrubjays. I conclude that plumage reflectance is a signal of dominance, and that social selection can also drive the evolution of sexually dimorphic traits. In this species, plumage reflectance is heritable and influenced by maternal effects, but environmental effects are inconsequential. Although this trait appears to have an important function, only mean brightness and female hue are associated with lifetime reproductive success. Plumage reflectance was more UV-shifted in the suburban birds, but there is no reason to believe that urbanization decreases the value of this plumage as a signal. However, these plumage differences may facilitate dispersal from suburban areas, contributing to the decline of suburban populations.

While female mimicry and lower status signaling hypotheses of delayed plumage maturation have received much discussion in the literature, the experimental tests of these hypotheses have been infrequent. Those experimental tests often use a simulated intruder method with artificial model intruders rather than using live conspecific birds as intruders. Subadult male painted buntings (Passerina ciris) possess delayed plumage maturation where they appear visually identical to adult females during their first potential breeding season, while adult males are strikingly different in plumage coloration. Here I test the behavioral responses in a territorial population of painted buntings that exhibits extreme delayed plumage maturation using a simulated territorial intrusion experiment to measure territorial male behavioral response when presented with live caged intruders of both subadult and adult males. Territorial adult males were significantly more likely to initiate an attack and continue to attack caged adult male intruders than compared to caged subadult male intruders. This result supports both the female mimicry and status signaling hypotheses, and does not support the cryptic hypothesis. Additionally, in anecdotal observations, territorial males occasionally performed mating display behaviors to caged subadult male intruders. These results further suggest that territorial male painted buntings may identify subadult males as potential mates, supporting the female mimicry hypothesis for subadult males in this species. To what degree subadult males may benefit from DPM deserves further study.