The goal of the Master´s Thesis is to make a business plan which would reflect the business intention of its author for an online food delivery service, to be able to asses its viability and possibly its feasebility. The first part is theoretical and it is dealing with the necessities of such plan. Special attention is put on the structure of a business plan. Practical part of the thesis is dedicated to the individual parts of the plan. Firstly the business opportunity and the form of personnel is introduced. Secondly the analysis of the market, competition, suppliers and marketing strategy. The financial plan is than testing the feasibility of the idea form the economic perspective.

The thesis deals with the analysis of the company marketing strategy. In order to meet its objectives, it is necessary to evaluate all information on general conditions, the market and competition. Based on prerequisites of the further grow of professional environment, it proposes possible modes of use of different marketing strategies and their means of communication. The economic impact presumption of a proposal with respect to past experience is also calculated in this work.

Master‘s thesis concerns management order processing through BRAVOLL Company Ltd., this company is specialized on area of injection moulding of plastic and mechanical engineering. Main area of interest in BRAVOLL is piecework, it is necessary to reduce delivery time and to offer more quality services for retaining current customers and for gaining new customers. Theoretic part of this work is focused on optimalization of order processing through organization. In practical part there are suggested changes that lead to reducing delivery time and to improvement of services for costumers.

This thesis evaluates economy management of non-profit organization IQ Roma Servis, o.s. It analyses incomes and expenditures, assesses the management and proposes recommendations for improvement.

This thesis analyzes the study during the engagement the company Štambacher, s.r.o., which deals with plumbing works. The thesis includes description of present time and proposals of solutions. These proposals would ideally should lead to the acquisition of new orders, increase the satisfaction of customers and competitiveness in the market.

This thesis aims to increase the quality of telephone operators work and messenger network of the Mediaservis company, which competes to Czech Post and provides customer service outsourcing. The theoretical part of thesis is aimed to work motivation, wage-payment systems and employee benefits. The theory is applied in the second part of thesis, which brings suggestions to improve actual motivation system. Solutions are based on company and employee research.

The thesis is focused on the suggestion of using suitable tools of marketing mix for the car dealer and service Alcor Motors, s.r.o. It specifies concepts needed for understanding this issue. It analyzes recent situation on the market and in the surrounding of an organization. It evaluates an actual condition of Alcor Motors and present usage of marketing tools. Suggestions are also analyzed from the financial point of view.

This work deals with current application of the developing field of post-warranty service of old turbines in the energy sector. There are described various types of repairs following the recommendations of commonly performed actions. Revision finding is focused on back-pressure steam turbine marked R12-9 / 2, which was scheduled for overhaul after 180 000 operating hours. Revision findings include a detailed description of the turbine and method of repair. It is also performed calculating the losses in the axial blade stage of cascade by AMDC-KO methodology on because of the choice type of blading and then comparing by technical justification for the choice of one of the variants for the customer.

Heritage education and learning: Cases from the North Catalonia Annotation: My thesis deals with the options of the cultural and historical education in France, in particular in the North Catalonia. The work represents the relation between regional monuments and schools.In the first part, I define the term cultural heritage as such, than I focus on two cultural resorts in the North Catalonia.The second part of the thesis illustrates the connection between the monuments and schools in France, emphasizing the project teaching. The patrimony, being not studied today as a separate subject, remains an important part of one's education. However, the knowledge acquisition offers a large variety of teaching styles. Lastly, my work shows the educational services with concrete realisations of the projects in cooperation with schools. Key words cultural heritage, learning, project teaching, knowledge, cultural resort, educational service, cooperation

A fight for customer is nowadays a typical sign of business. There is no doubt about an importance of a customer service. If a company doesn't dispose of quality in this point of view, a dissatisfied customer will use competitor's service in future. There is plenty of sellers, who don't master their roles. However, to measure the quality of service is difficult. One of methods that are used by a modern marketing, is mystery shopping. This instrument serves for an identification of imperfections in the process of service, where occurs a contact between the seller and the customer. It reveals a relief and a complete approach of staff to customers. Based on this there is a possibility to compare results with standards and norms of the company, but also with competitors, the market. Identification of the best and the worst parts is a possibility to improve the performance and the quality of service. A topic of my dissertation is usage of mystery shopping to compare the customer service in perfumeries Douglas and Sephora. The aim of the dissertation is to recommend steps concerning customer service to Douglas and Sephora based on results of mystery shopping. Partial aims are judging aspects as the importance of time of shopping, whether there is a difference between quality of customer service during week and on weekend, how much it's important if the customer is a man or a woman, or if the critical factor is customer's age. I will also try to prove that prices in common stores are noticeably higher than in e-shops.