The thesis studied 50 sites of urban lawn with a different maintenance in city districts MČ Brno-sever and MČ Brno-Řečkovice a Mokrá Hora. The sites were divided to tree types of care type -- the extensive, the intensive with disposal of swath and the intensive with mulching. The results sign that the species compound and the biodiverzity are mostly affected by the intensity of maintenance and the proportion of insolation.

Tato práce se věnuje rozdílům hodnot demografických ukazatelů v zemích současné Evropské unie. Zvláštní pozornost je věnována postavení České republiky mezi ostatními zeměmi. První kapitola je úvodem k celé práci, čtenář se v ní seznámí s cílem a náplní práce. Jsou zde vysvětleny použité pojmy a metody a krátce zmíněna historie Evropské unie. Druhá kapitola se zabývá výběrem demografických ukazatelů. Ukazatele jsem rozdělila do čtyř skupin na ukazatele charakterizující porodnost, úmrtnost, sňatečnost a rozvodovost a migraci. Ve třetí kapitole se zabývám úpravou získaných dat. Velká část této kapitoly je věnována výpočtu standardizovaných měr úmrtnosti. Ve čtvrté kapitole jsem provedla jednoduché analýzy ukazatelů v rámci jednotlivých zemí, skupin zemí (první skupinu tvoří země tzv. evropské patnáctky, druhou nové členské země, které přistoupily 1. 5. 2004) a také v čase (v letech 1970 a 2000). Pátá kapitola je věnována vícerozměrnému popisu dat, konkrétně jsem zvolila metodu shlukové analýzy, pomocí níž byly země rozděleny do 8 relativně homogenních shluků. Výpočty jsou doplněny tabulkami a grafy.

The diploma thesis focuses on the analysis of the whole concept of bancassurance and the position of the Czech Republic in the area of bancassurance in the European Union. The first part describes an overwiew of theoretical information on bancassurance, the motives of entry into bancassurance and forms of cooperation.The next part deals with the regulation and supervision in the Czech Republic and the European Union. Furthermore based on cluster analysis the thesis evaluates the position of the Czech Republic in the area of bancassurance and compares it with other countries in the European Union. In conclusion the diploma thesis offers recommendations for banks and insurance companies to increase bancassurance in the Czech Republic.

The aim of the Diploma Thesis is to suggest a dividend policy to a company using tools of international tax planning for profit distribution which will lead to a minimal taxation. This thesis is built on results from Cluster and Comparative analysis which are performed and commented in the Practical Part. In the chapter Discussion can be found suggestions and proposals which supposed to minimize the taxation of a distributed profit in form of dividend. Twenty-eight states of the European Union served as a field of study.

Tourism has been the inherent industry of the present days for a long time. It has important influence for development of destinations, for interest in cognition and for positive relations between people. The aim of the diploma thesis is the analysis of tourism in Latin America, region, which can offer much to visitors. The theoretical part focuses on conditions for development of travel and on knowledge increase of selected region. The practical part analyses results in tourism of particular states and general preferences of tourists, which decide on purchase of tour. The sense of the diploma theses is the creation of coherent summary, which can be usable especially for potential visitors of Latin America and tour operators.

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Cílem práce je odhalit segmenty na českém trhu jogurtů. Práce obsahuje charakteristiku produktu a jednotlivých tržních subjektů. Data jsou zpracována na základě primárních dat (dotazníkové šetření). Práce obsahuje primární analýzu, křížovou a shlukovou analýzu. Výsledkem je charakteristika jednotlivých segmentů včetně marketingového doporučení.

The thesis is dedicated to small and medium-sized enterprises. The subject of interest are small and medium-sized enterprises, which comprise the foundation of economy, drive the force of employment and economic growth. The aim of the thesis is to describe factors, which have impact on establishment of small and medium sized enterprises. The partial aim is to divide the countries of European Union into clusters that have similar characteristics. In the conclusion are drawn recommendations for representatives of economic policy directed to support of this field.

PALIČKOVÁ, Eva. Impact of Financial and Economic Crisis on Spain: Regional Aspects Brno, 2014. 117 p. Diploma thesis. Mendel University in Brno. Thesis deals with impact of financial and economic crisis on all seventeen regions and two cities in Spain. The main purpose of the thesis is to find out, whether the crisis influenced the development of convergence or divergence between Spanish regions. First of all the complete overview of economic development on basis of the most important macroeconomic indicators during ten-year period for each region was done. Afterwards, the statistical method, Cluster analysis, was performed for two different time periods dividing crisis period, which facilitated diagrams capturing regional grouping and their movements during different crisis period. Additionally, the Beta-convergence analysis was performed. Also the Beta-convergence analysis was run in three different time periods, which results revealed nicely the evolution of convergence and divergence be-tween Spanish regions during last ten-years marked by crisis situation.

Neuberger, P., Consumer behaviour of young consumers between 15-29 years on fast food market in South Moravia region. Master Thesis. Brno: Mendel University in Brno, Faculty of Business and Economics, 2015. This master thesis is focused on consumer behaviour of young consumers between 15-29 years at fast food market in South Moravia region. The main aim of this thesis is to identify factors which influence consumer during buying process at this particular group of consumers and on this principle formulate general valid marketing recommendation. Qualitative and quantitative methods are used for research. Focus groups method and questionnaire method were used in research exactly. The result of these methods were used for cluster analysis. The result of cluster analysis are cluster with similar properties and members of these clusters are influenced by same factors. On this base general valid marketing recommendations are made for each cluster. These recommendations can be used in South Moravia region.