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The Study of business-founding of SOHO group-based on the IT industryLi, Chin-Tsung 12 February 2003 (has links)
ABSTRACT
According the economical depression, the ratio of outsourcing increasing, the rate of unemployment sustain in the high level, rapid development of internet and communication innovation, the SOHO group (Small Office Home office) working style is get more popular. SOHO group has the following characteristics: creative, willing to take risk, self control, independent, self-challenge and searching for freedom. In the new economic ages, SOHO group will create their position and value via project.
This paper chooses two cases of SOHO group as the studying sample, one is Hungfu Information and another is the MicroTrue Technology Corp. The first company has ten years experience, and the second has 2 years experience in SOHO group. Both of them are the SOHO group in the IT industry. The first company is a project-based company, and wants to be a middle range or large scale IT Company. The second company is sales oriented and with a little R&D activities, self-control freedom is his objective. We will get some information of SOHO group in IT fields via their personal background, motivation of creative enterprise, the process of start an enterprise and thoughts of start an enterprise.
In the case study, we can understand that the major driven force SOHO group start an enterprise is the balance between family, money, time and work. SOHO group must have the characteristics of willing to change, searching customer by themselves, maintain existing customer, facing problems and solving them and combined with their professional ability to find their own creative fields.
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