The main problem of this research was to discover if children's picture books over the last fifty years have depicted rural values more significantly than urban values. One-hundred and one children's picture books were systematically chosen for analysis. This study takes an overall view of the history of children's literature. Also included is a review of the current studies and literature most germain to this study. Content analysis was used as the technique of data analysis, A descriptive analysis of the sample is also given. The study supports the main hypothesis that rural set, tings and rural values do occur more often than non-rural settings and urban values in children's picture books.