E-commerce is becoming increasingly familiar across industries. Customers find it easier to browse and purchase items and services online than by visiting the traditional bricks-and-mortar stores. This allows the customers and firms to save money and generate business faster. The main challenge of e-commerce is acquiring and maintaining good customer relations and trust because the customer only interacts with an electronic interface. Therefore the interface and its design is very important for businesses. This dissertation considers various website interface design parameters and determines whether a relationship between the parameters and the popularity of the website exists. The research methodology utilised is a statistical analysis of a survey of high, medium and low popularity websites and the interface parameters. The e-commerce websites explored fall into the clothing, consumer electronics, and health sectors. The researcher will also discuss the design parameters employed by popular websites. / Dissertation (MIT)--University of Pretoria, 2008. / Informatics / unrestricted

Now a day the revolution in computer technology has changed the trend of human life. Congenital methods are a being replaced by new technique. The purpose of this study was to make an interface design prototype of Elskift company website. Another aim was to find out  the  prototype  should  concentrate  on  usability  and  user  interface design  heuristic.  Main  goals  were  that  the  prototype  was  easy  to learn,  efficient  of  use  and  subjective  satisfaction.  Both Quantitative and Qualitative approaches were used in this study.  Interviews were performed with the management and developer of Elskift. Survey was conducted to collect data from the participant.  Iterative  design  was used  in  this  design  process  its  include  evaluation,  design  and prototype. Usability testing was performed in the final design option. The Elskift design prototype is not an abundant and the complete web-based prototype but it contain maximum attribute