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Power libralization & Privatilization of power industry have become a worldwide
trend in the recent years. To cope with the problems of power shortage and power
development, ROC government began the libralization of power generation in 1995.
Fifteen IPPs(independent power producers)were acceped to build power plants, through
open bidding of phase 1& 2 and current phase, a total of 13210 MW of new capacity.
However 7of them were cancelled due to the diffculties of land acquisition. By the end
of 2001, Taipower has signed Power Purchase Agreement with 8 IPPs, totaling 7220MW.
Amount them, Mailiao units #1¡B#2& #3 and Everpower units #1& #2 started
commercial operation respectly from the beginning of 1999 , totaling about 2700MW.
Those new competitor have great impacted on Taipower operation. Some of high
cost traditional oil and gas fuel units of Taipower had to be shut down or operated in
lower load condition. It is of urgency for Taipower to propose optimal competitive
stratagies to improve the performance and upgrade the competitiveness.
Right now Taipower power market is moving from monopoly toward competitive.
By taking Taipowe as study sample, referring to the experience of power libralizationof
other countries, and reviewing the characters of Taiwan¡¦s power industry, the study aims
to validate following foresight operation stratagies such as¡Gto downsize its organization
structure and to increase the productivity of its employee; to promote the Sixth
Transportation and Transformation Project to maintain the strength and advantage of
transportation and transformation; to develope renewal source generation, to supply the
users high-quality and low-price electric power, to prevent the loss of big user and to
implement load management polices.
The SWOT analysis shows that Taipower must take some competitive stratagies in
order to become the leader of power industry and the most reputation enterprise group in
Taiwan, These competititive stragies include:
1. Taipower should retrofit and improve the high cost units and low efficency
equipment to reduce the generation cost and decrease air pollution ;most of them can
generate much power also, Then these units would not be a sunk cost, and can
operate all the time. In addition, Taipower should build high efficency units to
competite with IPPs. By setting open bidding price and resonable power wheeling
price in the future , Taipower can increase its revenue, and secure the resonable
rights of its customer, shareholders and emplyee.
2. To establish the development of core techniques and to create innovation mechanism,
and to cooperate with domestic & foreign academic organization and manufactures,
to lower down repair & maintenance cost. To visit and obtain longterm R&M
contracts from IPPs and co-generaters to enlarge R&M market, to establish the
excellance image of brand.
3. To diversify its operation by Investing in bangala coal mining in Australia and in
fixed network communication business etc.so as to increse revenue and return of
investment. In addition, two build coal ships of Taipower were operated by CSC
subsidiary in the first 5 years to reduce the cost and keep the supply safety. In the
future, Taipower can build more ships to transport the coal by itself.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0730102-172241
Date30 July 2002
CreatorsHuang, Jih-Min
Contributorsnone, none, none
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0730102-172241
Rightsoff_campus_withheld, Copyright information available at source archive

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