Abstract Title: Internal communication at IKEA – A functional analysis of IKEA Uppsalas internal communication (Intern kommunikation på IKEA – En funktionsanalys av IKEA Uppsalas interna kommunikation) Author: Fredrik Johansson Aim: The purpose of this study is to analyze the internal communication at IKEA Uppsala. Are the channels of communication working efficiently? How is the information received by the employees? Finally I will make a few suggestions on how the internal communication can be improved. Method/Material: The method used in this study is quantitative. The internal communication at IKEA Uppsala is analyzed based on the results of a questionnaire. 75 employees at three different divisions were given questions on how they appreciate the communication channels at IKEA in Uppsala. 50 answers were received. Main results: The results clearly show that even though the internal communication at IKEA seems to work well in general, a few of the channel needs to be improved. A major difference between the channels has been observed and firstly, the internal e-mail is not used as it could be. Secondly, the Intranet is also used by very few of the respondents. However the verbal communication from the nearest manager is regarded by over 50 per cent of the respondents as very much practical indeed. Also the IKEA staff paper, Arosposten is read by many and is regarded as a useful source of information. Number of pages: 63 Course: Media and Communication Studies C University: Division of Media and Communication, Department of Information Science,Uppsala University Period: Autumn 2006 Tutor: Göran Svensson Keywords: Information, communication,internal communication, information channels
Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:uu-7699 |
Date | January 2007 |
Creators | Johansson, Fredrik |
Publisher | Uppsala universitet, Medier och kommunikation, Uppsala : Medier och kommunikation |
Source Sets | DiVA Archive at Upsalla University |
Language | Swedish |
Detected Language | English |
Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
Format | application/pdf |
Rights | info:eu-repo/semantics/openAccess |
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