Markus and Kitayama (1991) developed self-construal theory, and proposed that independent and interdependent self-construals would account for cultural variations in cognition, emotion and motivation. Based on this theory and Vignoles and colleagues' (2016) reconsideration of self-construal measurement, this thesis investigates if a multi-dimensional model of self-construal helps explain cultural differences better than previous studies using the conventional two-dimensional model, as well as reporting the development of a scale that unpacks eight different ways of being independent and interdependent in multiple cultures. The thesis includes three studies. Focusing on the cultures of China and the UK, Study 1 explores if a seven-dimensional self-construal model (Vignoles et al., 2016) helps provide previously missing evidence for the predicted mediation effects of selfconstrual on cultural differences in cognition, emotion and motivation. The results show that Chinese and British participants are significantly different in six dimensions of self-construal, and explicit self-construal significantly mediated cultural differences in certain aspects of cognition, emotion and motivation. In the same two cultures, Study 2 examines individualism and collectivism priming techniques, using the seven-dimensional self-construal model to detect what two commonly used selfconstrual primes actually manipulate. The results indicate that Similarities vs. Differences with Family and Friends task (SDFF) and Sumerian Warrior Story (SWS) cue different aspects of self-construal. Effects of SWS show a similar profile across the two cultures, whereas SDFF has a much stronger effect on Chinese participants than British participants. Study 3 reports the development of a new self-construal scale. By introducing a new factor and extending the participants to 13 countries, the final version is a 48-item eight-dimensional self-construal scale. The importance of the multidimensional model and the new measure are discussed.
| Identifer | oai:union.ndltd.org:bl.uk/oai:ethos.bl.uk:742156 |
| Date | January 2018 |
| Creators | Yang, Shengyu |
| Publisher | University of Sussex |
| Source Sets | Ethos UK |
| Detected Language | English |
| Type | Electronic Thesis or Dissertation |
| Source | http://sro.sussex.ac.uk/id/eprint/75716/ |
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