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A gest?o do conhecimento e suas influ?ncias na capacidade de inova??o das startups brasileiras / How knowlegde management influences the innovation capacity of brazilian startups

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Previous issue date: 2017-02-10 / O objetivo desta pesquisa ? desenvolver e validar um modelo estrutural que demonstre o
inter-relacionamento dos processos chaves da gest?o do conhecimento (cria??o,
absor??o, aplica??o e compartilhamento) como determinantes da capacidade de
inova??o das startups brasileiras. Justifica-se este estudo devido o conhecimento ser a
ess?ncia do processo de inova??o, mas apesar das startups apresentarem como base a
inova??o, elas enfrentam barreiras relacionadas ao processo de gest?o do conhecimento,
e tal fator pode contribuir para as elevadas taxas de mortalidades diagnosticadas no pa?s.
Desta forma, busca-se por resultados que possibilitem auxiliar a tomada de decis?o
destas empresas e suas respectivas partes interessadas. A fundamenta??o te?rica est?
pautada na discuss?o entre os temas: Inova??o, Gest?o do Conhecimento, Startups e
Modelagem de Equa??es Estruturais. Ao desenvolver o referencial te?rico, buscou-se
analisar as correntes de pensamentos existentes entre os principais autores destas
tem?ticas nas bases de dados Scopus e Web of Science. Com o embasamento te?rico, as
seguintes hip?teses foram formuladas: H1: A cria??o do conhecimento tem influencia
positiva para a capacidade de inova??o nas startups brasileiras; H2: A absor??o do
conhecimento tem influencia positiva para a capacidade de inova??o nas startups
brasileiras; H3: O aplica??o do conhecimento tem influencia positiva para a capacidade
de inova??o nas startups brasileiras; H4: O compartilhamento do conhecimento tem
influencia positiva para a capacidade de inova??o nas startups brasileiras. Quanto aos
aspectos metodol?gicos, este estudo se caracteriza como uma pesquisa qualiquantitativa,
de objetivo formalizado com m?todo de interroga??o e escopo de estudo de
caso. A coleta de dados apresentou abrang?ncia nacional, e foi realizada atrav?s de uma
survey aplicada com as startups cadastradas na base de dados da ABStartups. A an?lise
dos dados foi desenvolvida com o uso da Modelagem de Equa??es Estruturais. Como
resultados obteve-se que os processos que dependem estritamente da pr?pria
organiza??o, a cria??o e aplica??o do conhecimento, apresentam maiores influ?ncias na
capacidade de inova??o das empresas. Um vez que a absor??o e compartilhamento do
conhecimento, ou seja, que apresentam influ?ncias de stakeholders acabam por
apresentar efeito negativo no potencial inovador das organiza??es estudadas. / The objective of this research is to develop and validate a structural model that
demonstrates the interrelationship of the key processes of knowledge management
(creation, absorption, application and sharing) as determinants of innovation capacity of
Brazilian startups. This study is justified because knowledge is the essence of the
innovation process, although these companies present innovation as a basis, they face
barriers related to the knowledge management process, and this factor can contribute to
the high mortality rates diagnosed in the country. In this way, we search for results that
allow us to help the decision-making of these companies and their respective
stakeholders. The theoretical basis is based on the following themes: Innovation,
Knowledge Management, Startups and Modeling of Structural Equations. In developing
the theoretical framework we sought to analyze the currents of thought among the main
authors of these themes in the Scopus and Web of Science databases. With the
theoretical basis, the following hypotheses were formulated: H1: The creation of
knowledge has a positive influence on the capacity of innovation in Brazilian startups;
H2: The absorption of knowledge has a positive influence on the capacity of innovation
in Brazilian startups; H3: The application of knowledge has a positive influence on the
capacity of innovation in Brazilian startups; H4: Sharing knowledge has a positive
influence on innovation capacity in Brazilian startups. Regarding the methodological
aspects, this study is characterized as a qualitative-quantitative research, of formalized
objective with interrogation method and scope of a case study. The collection of data
will be national, and will be carried out through a survey applied with the startups
registered in the AB Startups database. The analyze of the data will be developed using
the Structural Equation Modeling. As results, it was obtained that the processes that
depend strictly the own organization, the creation and application of the knowledge,
show majors influences in the capacity of innovation of the companies. Since the
absorption and sharing of knowledge, in other words, that present influences of
stakeholders end up having a negative effect on the innovative potential of
organizations studies.

Identiferoai:union.ndltd.org:IBICT/oai:repositorio.ufrn.br:123456789/23695
Date10 February 2017
CreatorsMota, Renata de Oliveira
Contributors39367398204, http://lattes.cnpq.br/0037657888703116, Lopes, Luis Felipe Dias, 43099394068, http://lattes.cnpq.br/1074372911061770, Furukava, Marciano, 87110296849, http://lattes.cnpq.br/7046131809246694, Queiroz, Jamerson Viegas
PublisherPROGRAMA DE P?S-GRADUA??O EM ENGENHARIA DE PRODU??O, UFRN, Brasil
Source SetsIBICT Brazilian ETDs
LanguagePortuguese
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/masterThesis
Sourcereponame:Repositório Institucional da UFRN, instname:Universidade Federal do Rio Grande do Norte, instacron:UFRN
Rightsinfo:eu-repo/semantics/openAccess

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