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微季鮮泡茶坊商業企劃書 / WeiChi Tea Shop Business Plan

WeiChi tea shop is a franchised tea shop in Taiwan which focus on providing high quality Taiwan fresh brewed tea and we will now extend our business to worldwide, aiming for promoting the Taiwan tea to international market. We will import Taiwan tea from cooperated farms to ensure high quality of tea and will local source the suppliers for the toppings in the drinks to save the cost.
Our first booth will be located in Jurong East area in Singapore, which is now the interchange of transportation and will attract great amount of customers. The target market is estimated at 12,000 people on monthly basis.
Our major differentiator from our competitors will be the high quality tea imported from Taiwan and will be our instant fresh brewery by using special facilities to provide premium beverage.
The initial investment and working capital to start the business will be $100,000SGD, which will be funded from the owner’s capital and bank loan.

Identiferoai:union.ndltd.org:CHENGCHI/G0102933026
Creators歐又慈, Ou, Yu Tzu
Publisher國立政治大學
Source SetsNational Chengchi University Libraries
Language英文
Detected LanguageEnglish
Typetext
RightsCopyright © nccu library on behalf of the copyright holders

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