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Effect of Health Food Act to the Consumer Awareness and Consumption Behaviors

This dissertation is the Health Food Act and the marketing research. For the biotechnology industry.Questions and Advertising and Labeling¡Aand penalty of the Health Food ACT.
The major finding are as follows¡G
1. There are gaps among the common consumers.
2. To modify the Health Food Act that produces maxium output.
3. To popularige the Health Food Act and to safeguard consumers.
4. Corporations should improve the information on products and
provide quality services and employ professional managers.
5. To consider the United States and Japan model¡Ato increase the
Competitivenese in the world.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0830104-155745
Date30 August 2004
CreatorsCHIH, CHEN
ContributorsCheng-shoung Chen, Huang Jun-ying, Chang-yung Liu
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0830104-155745
Rightsnot_available, Copyright information available at source archive

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