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Un[fractured]brew: architecture as a generator of identity through addressing preconceived divisions in craft beer

This document is submitted in partial fulfilment for the degree:
Master of Architecture [Professional] at the University of the Witwatersrand,
Johannesburg, South Africa, in the year 2013. / Newtown is a vibrant, multi-cultural precinct within the inner-city of Johannesburg. It has become an
example of the new diverse multi-cultural spatial dynamics present within post-apartheid South Africa.
This thesis addresses a dormant site within this cultural precinct and aims to re-appropriate and dynamically
activate the site, thus creating a new dynamic member within the Newtown precinct. Through this
architectural intervention, the aim is to explore and establish a central reference point between microbrewers
and the public. This thesis’ architectural intervention merges preconceived divisions in brewing
techniques (local and international) and starts a process of inclusive knowledge transfer that results in a
unique diverse collaboration throughout the craft beer industry. This new methodology will better characterise
the diverse nature of the craft brewery industry, whilst simultaneously reflecting South Africa’s nee/search for a new inclusive identity.

Identiferoai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:wits/oai:wiredspace.wits.ac.za:10539/15634
Date07 October 2014
CreatorsOrtner, Mark
Source SetsSouth African National ETD Portal
LanguageEnglish
Detected LanguageEnglish
TypeThesis
Formatapplication/pdf, application/pdf

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