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How to make a successful launch of internet trading to Hong Kong investors.

by Yeung Kwan Ho. / Thesis (M.B.A.)--Chinese University of Hong Kong, 2000. / Includes bibliographical references (leaves 70-77). / ABSTRACT --- p.ii. / TABLE OF CONTENTS --- p.iv / LIST OF ILLUSTRATIONS --- p.vi / LIST OF TABLES --- p.vii / Chapter / Chapter I. --- INTRODUCTION --- p.1 / Chapter 1.0. --- Overview --- p.1 / Chapter 1.1. --- Background --- p.1 / Chapter 1.2. --- Research Objective --- p.2 / Chapter 1.3. --- The Conceptual Model --- p.3 / Chapter 1.4. --- The Research Design --- p.3 / Chapter 1.5. --- Significance of this study --- p.4 / Chapter 1.6. --- Our Thesis Outline --- p.4 / Chapter II. --- DEVELOPMENT OF INTERNET TRADING / Chapter 2.0. --- Overview --- p.6 / Chapter 2.1. --- Development of Internet in US --- p.6 / Chapter 2.1.1. --- Internet in US --- p.6 / Chapter 2.1.2. --- Implications on US internet trading --- p.7 / Chapter 2.2. --- Development of E-commerce in US --- p.8 / Chapter 2.2.1. --- E-commerce in US --- p.8 / Chapter 2.2.2. --- Internet Shopping and behaviors --- p.9 / Chapter 2.2.3. --- Internet banking and finance in US --- p.10 / Chapter 2.3. --- Development of Internet and E-commerce in Hong Kong --- p.17 / Chapter 2.3.1. --- Internet and E-commerce in Hong Kong --- p.17 / Chapter 2.3.2. --- E-commerce Development in Hong Kong --- p.17 / Chapter 2.3.3. --- Internet Banking and Finance in Hong Kong --- p.19 / Chapter 2.3.4. --- Implications of internet and local e-commerce on internet trading --- p.21 / Chapter 2.4. --- Development of Internet Trading in US --- p.22 / Chapter 2.4.1. --- Background of internet trading in US --- p.22 / Chapter 2.4.2. --- Development and the internet traders --- p.23 / Chapter 2.4.3. --- Transaction System in US --- p.28 / Chapter 2.4.4. --- Security System in US --- p.29 / Chapter 2.4.5. --- Regulations in US --- p.31 / Chapter 2.5. --- Development of Internet Trading in Hong Kong --- p.31 / Chapter 2.5.1. --- Background and the Development --- p.32 / Chapter 2.5.2. --- Transaction System in Hong Kong --- p.36 / Chapter 2.5.3 --- Security System in Hong Kong --- p.37 / Chapter 2.5.4. --- Regulations in Hong Kong --- p.38 / Chapter III. --- LITERATURE REVIEW --- p.40 / Chapter 3.0. --- Overview --- p.40 / Chapter 3.1. --- Review of Past Studies in Internet Trading --- p.40 / Chapter 3.2. --- Conceptual Framework: Theory of Reasoned Action --- p.41 / Chapter 3.3. --- Conceptual Model --- p.45 / Chapter 3.4. --- The Causal Relations Among Constructs --- p.46 / Chapter IV. --- METHODOLOGY --- p.49 / Chapter 4.0. --- Overview --- p.49 / Chapter 4.1. --- The Research Design --- p.49 / Chapter 4.2. --- The Sample and the Sampling Procedure --- p.50 / Chapter 4.3. --- Operationalization of the Constructs --- p.51 / Chapter 4.4. --- Data Analysis --- p.56 / Chapter 4.5. --- Research Activities --- p.57 / Chapter V. --- ANALYSIS AND FINDINGS --- p.59 / Chapter 5.0. --- Overview --- p.59 / Chapter 5.1. --- Structural Equation Modeling --- p.59 / Chapter 5.1.1 . --- The Original Conceptual Model --- p.60 / Chapter 5.1.2. --- The Modified Conceptual Model --- p.62 / Chapter 5.2. --- Discussion --- p.63 / Chapter VI. --- CONCLUSION --- p.65 / Chapter 6.0. --- Overview --- p.65 / Chapter 6.1. --- Summary of the Research --- p.65 / Chapter 6.2. --- Managerial Implications --- p.55 / Chapter 6.3. --- Limitations and Future Directions --- p.68 / BIBIOGRAPHY --- p.70 / APPENDIX --- p.78

Identiferoai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_322919
Date January 2000
ContributorsYeung, Kwan Ho., Chinese University of Hong Kong Graduate School. Division of Business Administration.
Source SetsThe Chinese University of Hong Kong
LanguageEnglish
Detected LanguageEnglish
TypeText, bibliography
Formatprint, vii, 95 leaves : ill. ; 30 cm.
CoverageChina, Hong Kong, China, Hong Kong, China, China, Hong Kong
RightsUse of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)

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