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Understanding Social Media Users' Perceptions of Trigger and Content Warnings

The prevalence of distressing content on social media raises concerns about users' mental well-being, prompting the use of trigger warnings (TW) and content warnings (CW). However, varying practices across platforms indicate a lack of clarity among users regarding these warnings. To gain insight into how users experience and use these warnings, we conducted interviews with 15 regular social media users. Our findings show that users generally have a positive view of warnings, but there are differences in how they understand and use them. Challenges related to using TW/CW on social media emerged, making it a complex decision when dealing with such content. These challenges include determining which topics require warnings, navigating logistical complexities related to usage norms, and considering the impact of warnings on social media engagement. We also found that external factors, such as how the warning and content are presented, and internal factors, such as the viewer's mindset, tolerance, and level of interest, play a significant role in the user's decision-making process when interacting with content that has TW/CW. Participants emphasized the need for better education on warnings and triggers in social media and offered suggestions for improving warning systems. They also recommended post-trigger support measures. The implications and future directions include promoting author accountability, introducing nudges and interventions, and improving post-trigger support to create a more trauma-informed social media environment. / Master of Science / In today's world of social media, you often come across distressing content that can affect your mental well-being. To address this concern, platforms and content authors use something called trigger warnings (TW) and content warnings (CW) to alert users about potentially upsetting content. However, different platforms have different ways of using these warnings, which can be confusing for users.
To better understand how people like you experience and use these warnings, we conducted interviews with 15 regular social media users. What we found is that, in general, users have a positive view of these warnings, but there are variations in how they understand and use them.
Using TW/CW on social media can be challenging because it involves deciding which topics should have warnings, dealing with the different rules on each platform, and thinking about how warnings affect people's engagement with content.
We also discovered that various factors influence how people decide whether to engage with warned content. These factors include how the warning and content are presented and the person's own mindset, tolerance for certain topics, and level of interest.
Our study participants highlighted the need for better education about warnings and triggers on social media. They also had suggestions for improving how these warnings are used and recommended providing support to users after they encounter distressing content.
Looking ahead, our findings suggest the importance of holding content creators accountable, introducing helpful tools and strategies, and providing better support to make social media a more empathetic and supportive place for all users.

Identiferoai:union.ndltd.org:VTETD/oai:vtechworks.lib.vt.edu:10919/116505
Date18 October 2023
CreatorsGupta, Muskan
ContributorsComputer Science and Applications, Lee, Sang Won, Rho, Ha Rim, McCrickard, Donald Scott
PublisherVirginia Tech
Source SetsVirginia Tech Theses and Dissertation
LanguageEnglish
Detected LanguageEnglish
TypeThesis
FormatETD, application/pdf
RightsIn Copyright, http://rightsstatements.org/vocab/InC/1.0/

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