The purpose of this study is to analyse three different innovations and the impact they had on the Swedish Magazine Industry 1995-2015. The framework for this thesis is the theories of Joseph Schumpeter on innovations but also many of his successors who over time have applied his theories and methods on various industries. The innovations in this thesis are (i) computerisation of production, on the effect desktop publishing software had on the magazine industry; (ii) lowering of VAT on magazines from 25 percent to 6 percent; (iii) the diffusion of internet and the effect it had on magazine industry. Using the theories on developments block by Erik Dahmén the thesis concludes that these three innovations can be sorted in the same development block: the process of the development of the CPU (Central Processing Unit), a technology required for each of these important media innovations.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:uu-354158 |
| Date | January 2018 |
| Creators | Lidbom, Olle |
| Publisher | Uppsala universitet, Ekonomisk-historiska institutionen |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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