The coronavirus was classified as a pandemic at the beginning of the year 2020. As the virus spread across the globe, businesses and their employees had to act quickly. Businesses were preparing to conduct their meetings virtually via digital tools and their employees started to work from home and had to quickly adapt to the new normality as well. The purpose of this thesis is to delve into employees' experiences of shifting from physical to virtual meetings. The empirical material is based on six semi-structured interviews that later were transcribed and analyzed using discursive psychology (DP) as a second method. To examine the participants' relation between language and identity the theoretical framework of the thesis drawn from the approach of Stuart Hall’s cultural studies, Erving Goffman's dramaturgical theory and the sociological perspective, and Joanne Franklin's theory about self and self-identity in the modern age. The results showed that it has been difficult to maintain a professional and private role while working from home. While it has generally been easy to adapt to new technologies, some people faced challenges with the transition and usage of new technologies, especially older generations. The study also demonstrated that digital meetings can be effective, but successful creative meetings are difficult to implement digitally. There are also no guidelines on how and when to use all the different tools and functions during a digital meeting, however, when participating in a digital meeting there are social norms to relate to.
Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:umu-179219 |
Date | January 2021 |
Creators | Taheri, Magdalena, Pudas, Elin |
Publisher | Umeå universitet, Institutionen för kultur- och medievetenskaper, Umeå universitet, Institutionen för kultur- och medievetenskaper |
Source Sets | DiVA Archive at Upsalla University |
Language | Swedish |
Detected Language | English |
Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
Format | application/pdf |
Rights | info:eu-repo/semantics/openAccess |
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