From the view of industry's technological development trend, the basic theory researches and technologies were sprouted by advanced developed country in Europe and USA. The technical and practical application of these researches and technologies were developed by Japan. By the way of cost down, mass production was made in developing countries such as Taiwan and Korea. In order to reduce the manufacturing worker and workspace cost, most companies moved to under-developed countries such as China and Vietnam, etc. These industry companies are including textile, shoes, petrochemical, PCB, IC and LCD manufacturing companies. In recent years, the modern techniques countries such as USA and Japan paid a lot of attention on the influence power of China and neglected Taiwan and Korea. In order to reduce operating cost and aim at the consumer markets closed to 1,300 million people, they entered China and set up the factory directly. How should domestic small and medium-sized enterprises in Taiwan respond to this situation?
When the small enterprise using specialization to overcome the problems such as small-scale and lacking-resource, the companies had cooperated with the flexible attitude to deal with the change in situation in order to stand firm gradually and make a profit steadily. At this moment, the companies have already built and constructed the key ability. They tried to improve rate of production, increase enterprise's income and gross value, desalinize the prosperous circulation fluctuation and disperse the risk. Except expanding the service stations and developing key technology, the companies turn a means with much angles of relevant technology and enter the potential profit pool to set up the second and three pillars in order to adopt many angle actions to extend the goals and get involve into the new business field. Meanwhile, the main methods used is to expand from the key ability of most manufacturers in the course of growing up. In the key process of expansion, it is the important topic to have key ability and levelage accurately reach new technology, new product and new field.
The motive of this research combines the practical experience of the industry and relevant references. It also discusses the enterprise with key technology to make the environmental analysis, tactics of industry plan and execution in different business. The key succeed factor and failed reason is also compared to provide as the reference which company or the new undertaking of relevant industry's future assess of the cases to reduce the investment risk in the future and increase the probability of success. The main purpose of this analysis can be summarized as following:
1. The case study of the company is based on key ability to make different management tactics analysis that technology is correlated with.
2. In the case study of multi-business, it is analyzed and summarized on the key factors of the successful and unsuccessful cases.
3. Give some suggestions as the reference for the company or the relevant industry's factory to develop new business.
In this investigation, the resource basic theory, multi-business motive and key successful factor are used to analyze the small and medium-sized enterprises that can create relevant technology for multi-business management. One precision coating professional manufacturing company is studied and analyzed by its tactics and key successful factor. In the results of this study, one can find that the company keep far from core ability during the process of multi-business operation will cause automatic control parameter lower and external variable larger. It leads the probability parameter of success to be smaller and difficult to master with greater risk. While getting into the new business, it will increase the success probability if one can integrate the upstream and downstream industry chain at the same time. Especially, the company obtains the support of original supplies or main customers with key raw materials and technology will develop the specialization and characteristic to make better profit.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0726109-011701
Date26 July 2009
CreatorsHuang, Chi-Chou
ContributorsTseng C.H., Jen-Jsung Huang, Cher-Min Fong
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0726109-011701
Rightsnot_available, Copyright information available at source archive

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