Understanding value in B2B buyer-seller relationships do matching expectations improve relationship strength? : a thesis submitted to Auckland University of Technology in partial fulfilment of the requirements for the degree of Master of Business (MBus), 2007.

Description

Thesis (MBus) -- AUT University, 2007. / Primary Supervisor: Prof. Dr. Roger Marshall. Includes bibliographical references. Also held in print (vi, 76 leaves ; 30 cm.) in City Campus Theses Collection (T 658.8040943 KON)

Links & Downloads

1. http://repositoryaut.lconz.ac.nz/theses/1367/

Tags

Industrial procurement Marketing

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/191882636
Date	January 2007
Creators	Konhäuser, Andreas.
Source Sets	OCLC
Language	English
Detected Language	English
Source	Click here to access this resource online