The aim of this bachelor thesis was to examine how users at a retail company perceive intranet as an information and communication tool and if and how methods and theories from information architecture (IA) could be used to improve both the usability and the user experience. Using two complementary qualitative methods the study investigates how the users are experiencing the intranet as an information- and communication tool. Methods used were semi structured interviews and an inquiry. The results of the study show that the intranet supports mainly the store employees and not the whole company, which leads it to overweigh as an information rather than a communication tool. Findings within the area of IA concerning usability and user experience was, that even with a centralized organization working towards usability goals, there were still improvement areas, mainly within findability. Improved descriptions of the intranet content could be reached through a labelling policy. Some issues were also noted within outdated content. Conclusion reached in this thesis supports previous peer reviewed studies, showing that intranet engagement would improve for the entire company if an intranet strategy ow
Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:hb-23478 |
Date | January 2020 |
Creators | Svensson, Sanna |
Source Sets | DiVA Archive at Upsalla University |
Language | Swedish |
Detected Language | English |
Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
Format | application/pdf |
Rights | info:eu-repo/semantics/openAccess |
Page generated in 0.0015 seconds