A hedonic perspective in studying the visual effects of Web page design for effective Web marketing /

Description

Thesis (PhDBusinessandManagement)--University of South Australia, 2003.

Links & Downloads

1. http://arrow.unisa.edu.au:8081/1959.8/81583
2. http://arrow.unisa.edu.au/vital/access/manager/Repository/unisa:43651

Tags

Internet marketing.

Internet advertising.

Web sites

Additional Fields

Identifer	oai:union.ndltd.org:ADTP/267831
Creators	Tse, Sandy Y. M.
Source Sets	Australiasian Digital Theses Program
Language	English
Detected Language	English
Rights	copyright under review