Muchas personas no han respetado la distancia social durante la pandemia por Covid-19, lo que ha generado que muchas personas tengan la necesidad de salir a abastecerse de alimentos y productos de primera necesidad, minimizando la frecuencia de salidas, evitando el contacto cercano con otras personas para evitar enfermarse. Por ello, se creó la “Bolso Multi Uso” con sensor de proximidad, la cual avisa mediante un sensor y luz si la distancia social de 1.5m no es respetada. Así, se minimiza el riesgo de contagio y se protege la salud del cliente y su familia. Se dirige un segmento resegmentado, al cual se le ofrece un producto mejorado, que a diferencia de otras maletas o bolsos de mercado, cuenta con un sensor que avisa al cliente de la cercanía de otras personas, recordándole cumplir el protocolo de distancia social.
El equipo de trabajo está conformado por profesionales de diversas especialidades como administración de empresas, banca y finanzas y negocios internacionales con amplia experiencia en marketing, ventas y gestión de recursos humanos. Se esperan tener ingreso de hasta S/ 744,369 soles en el quinto año. Asimismo, se obtendría un VANE de S/ 148,099 soles , una TIRE de 52.50% superior al WACC de 14.32%, representando una atractiva alternativa de inversión. Para poder efectuar dicho proyecto se requiere financiar el 40% de la inversión total calculada en de S/ 58,084 soles. Es decir, se requieren S/ 23,233 soles a cambio del 40% de las acciones de la empresa. / Many people have not respected social distance during the Covid-19 pandemic, which has generated that many people have the need to go out to stock up on food and basic necessities, minimizing the frequency of outings, avoiding close contact with others people to avoid getting sick. For this reason, the "Multi Use Bag" with proximity sensor was created, which warns by means of a sensor and light if the social distance of 1.5m is not respected. Thus, the risk of contagion is minimized and the health of the client and his family is protected. A resegmented segment is addressed, to which an improved product is offered, which unlike other suitcases or bags on the market, has a sensor that alerts the customer of the proximity of other people, reminding them to comply with the social distance protocol.
The work team is made up of professionals from various specialties such as business administration, banking and finance and international business with extensive experience in marketing, sales and human resource management. They are expected to have an income of up to S / 744,369 soles in the fifth year. Likewise, a NPV of S / 148,099 soles would be obtained, an EIRR of 52.50% higher than the WACC of 14.32%, representing an attractive investment alternative. In order to carry out this project, it is necessary to finance 40% of the total investment calculated at S / 58,084 soles. That is, S / 23,233 soles are required in exchange for 40% of the company's shares. / Trabajo de investigación
| Identifer | oai:union.ndltd.org:PERUUPC/oai:repositorioacademico.upc.edu.pe:10757/658236 |
| Date | 20 July 2021 |
| Creators | Arestegui Bassallo, María Alejandra, Poma Munguia, Keidy Melissa, Ramos Ramos, Renzo, Rodríguez Picón, Sandra Lucero, Vallejos Veliz, Gina Judith |
| Contributors | Osorio Delgado, Carlos Ruben |
| Publisher | Universidad Peruana de Ciencias Aplicadas (UPC), PE |
| Source Sets | Universidad Peruana de Ciencias Aplicadas (UPC) |
| Language | Spanish |
| Detected Language | English |
| Type | info:eu-repo/semantics/bachelorThesis |
| Format | application/pdf, application/epub, application/msword |
| Source | Universidad Peruana de Ciencias Aplicadas (UPC), Repositorio Académico - UPC |
| Rights | info:eu-repo/semantics/openAccess, Attribution-NonCommercial-ShareAlike 4.0 International, http://creativecommons.org/licenses/by-nc-sa/4.0/ |
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