The principal problem involved in this study is the impact of selected behavioral sciences upon the introductory marketing courses at collegiate schools of business administration.
| Identifer | oai:union.ndltd.org:unt.edu/info:ark/67531/metadc164618 |
| Date | 08 1900 |
| Creators | Hopkins, Robert M. |
| Contributors | Dunham, Darrell R., Cox, Alfred A., Martin, B. E., Thomas, L. Fred (Lawrence Fred) |
| Publisher | North Texas State University |
| Source Sets | University of North Texas |
| Language | English |
| Detected Language | English |
| Type | Thesis or Dissertation |
| Format | 3, v, 192 leaves, Text |
| Rights | Public, Copyright, Copyright is held by the author, unless otherwise noted. All rights reserved., Hopkins, Robert M. |
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