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Predicting Community Preference of Comments on the Social Web

Large-scale socially-generated metadata is one of the key features driving the growth
and success of the emerging Social Web. Recently there have been many research efforts
to study the quality of this metadata - like user-contributed tags, comments, and ratings
- and its potential impact on new opportunities for intelligent information access.
However, much existing research relies on quality assessments made by human experts
external to a Social Web community. In the present study, we are interested in
understanding how an online community itself perceives the relative quality of its own
user-contributed content, which has important implications for the successful selfregulation
and growth of the Social Web in the presence of increasing spam and a flood
of Social Web metadata.
We propose and evaluate a machine learning-based approach for ranking comments on
the Social Web based on the community's expressed preferences, which can be used to
promote high-quality comments and filter out low-quality comments. We study several
factors impacting community preference, including the contributor's reputation and
community activity level, as well as the complexity and richness of the comment. Through experiments, we find that the proposed approach results in significant
improvement in ranking quality versus alternative approaches.

Identiferoai:union.ndltd.org:tamu.edu/oai:repository.tamu.edu:1969.1/ETD-TAMU-2009-12-7354
Date2009 December 1900
CreatorsHsu, Chiao-Fang
ContributorsCaverlee, James
Source SetsTexas A and M University
LanguageEnglish
Detected LanguageEnglish
Typethesis, text
Formatapplication/pdf

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