Due to the rigorous market competition and the service characteristic are inherent in the financial services industry. The financial services industry has highly respected to those two key players, more build upon the information technology investment and demand for business information application. The figure shows that information technology expenditure of financial services industry is second among other industries, only behind the manufacturing industry. So the financial services industry is a business with special information-based demand and information technology oriented. Financial services industry especially pays attention to customer and organizational performance, in order to meet customer's demands and create organizational performance constantly, financial services industry must use by various kinds of organizational innovation and combination of information technology. Financial service industry is a business model that must use information technology investment and organizational innovation by strengthening enterprise's competitiveness and promoting organizational performance.
This research regards financial services industry as the research object and use questionnaires research, to probe into the correlative research among 'Information Technology Investment', 'Organizational Innovation' and 'Organizational Performance'. Regarding the evaluation of ¡¥Organizational Performance¡¦, quote from Kaplan & Norton's balanced score card has four measures including: Financial Measures, Customer Measures, Internal Business Process Measures, Learning and Growth Measures, that is different from traditional evaluate, only evaluate on the performance of financial datum, Balanced Score card to assess the balance performance on the subjective and the objective at the same time.
In this research, apply Multiple Regression Analysis and Pearson Correlation Analysis to probe into the relation of the parameters, to verify this research model and hypothesis. The result of study is found, the information technology investment and organizational innovation, they have a positive correlation influence on the organizational performance, and there is a partial positive relationship existed between information technology investment and organizational innovation. The financial services industry is encountering the corporate merge, and the organizational change of financial services industry in the future, this research result has revealed, apply information technology investment and organizational innovation toward organizational performance properly, that could generates a critical and positive influence on the organizational performance.
Key words¡GInformation Technology Investment, Organizational Innovation,
Organizational Performance
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0124106-024331 |
| Date | 24 January 2006 |
| Creators | Lin, Li-Hua |
| Contributors | Chin-Fu Ho, Te-Min Chang, Fen-Hui Lin |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0124106-024331 |
| Rights | not_available, Copyright information available at source archive |
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