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Predictors of Corporate Funding for Environmental and Recreational Programs

The purpose of this research was to develop and test a group of predictors that could be used by fundraisers to determine potential corporate support for environmental and recreational programs. Local surveys were conducted to determine environmental and recreational needs for Cache Valley and twenty interviews were held with local corporate managers. The information gathered in these interviews and the literature review provided a list of approximately 20 variables which were narrowed down to 10 to predict both the potential for giving and the level of giving.
A proposal for a youth training project was developed and local Forest Service personnel agreed to administer and supervise the program. The proposal was sent to the twenty corporations previously interviewed. Before asking them for a commitment, each corporation was rated on their potential for giving and level of giving. Results were analyzed using the Chi Square and Pearson coefficient and validated the hypothesis.

Identiferoai:union.ndltd.org:UTAHS/oai:digitalcommons.usu.edu:etd-7483
Date01 May 1983
CreatorsStaub, Joel H.
PublisherDigitalCommons@USU
Source SetsUtah State University
Detected LanguageEnglish
Typetext
Formatapplication/pdf
SourceAll Graduate Theses and Dissertations
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