Coinciding with the 40th anniversary of Earth Day, this research describes short and long
term memories of participants who attended past and present Earth Day Celebrations in Surrey,
BC, Canada. Particular interest was placed on discovering the most memorable aspects of their
Earth Day experiences as well as determining motivations to attend. Research was conducted
using online and face-to-face surveys administered prior to and during the April 2010 event. The
study revealed that not only that hands-on stewardship activities of releasing salmon and planting
trees proved the most popular among research subjects but also illuminated the importance of
social and familial interactions at the event. The results of the study may serve to guide the
efforts of event organizers in order to capitalize on the public’s interests in environmental special
events and serve to meet both the environmental and social needs of the community.
| Identifer | oai:union.ndltd.org:LACETR/oai:collectionscanada.gc.ca:BRC.10170/404 |
| Date | 04 February 2011 |
| Creators | Desautels, Erin Ann |
| Contributors | Ormond, Carlos G. A. |
| Source Sets | Library and Archives Canada ETDs Repository / Centre d'archives des thèses électroniques de Bibliothèque et Archives Canada |
| Detected Language | English |
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