The goal of a project is concept of strategical change for Beach centre in České Budějovice and analysis of competitor field. The centre provides variety of Beach sports and will be open from May to September. The Beach centre will expand by indoor beach voleyball court that is still missing in České Budejovice. The first part of the project includes basic theory about strategic managment process and the second part is focused on inner and outer environment of a company.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:77007 |
| Date | January 2008 |
| Creators | Haršányová, Veronika |
| Contributors | Kovář, František, Dvořák, Jiří |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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