Again for the past couple of years, e-business has become a hot topic. This same act of reselling items through the internet is known as e-businesses. Many e-business sites aim to build customer loyalty. Various aspects influence the performance of e-business websites, particularly usability or the simplicity by which users may use the website, which has been proven to become a key component in online company success. Maybe this research uses a survey assessment based on Nielsen's usability heuristics to analyze the usability of Myntra and Ajio e-business websites.This also evaluates whether e-business websites, such as Myntra and Ajio, provide more useful features for accomplishing usability procedures in much less time and with ease.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:bth-23771 |
| Date | January 2022 |
| Creators | Peddinti, Znana Prasanna |
| Publisher | Blekinge Tekniska Högskola, Institutionen för datavetenskap |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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