Recently ¡§Corporate Social Responsibility (CSR)¡¨ has become one of the corporate competitiveness that international society took. How to combine Corporate Social Responsibility (CSR) with the maximization of profit and how to combine Corporate Social Responsibility (CSR) with operation strategies are an important topic that every enterprise in various countries concerned.
This research is a qualitative study undertaken by means of case study and questionnaire/interview. Findings are as follows:
Real Estate Brokerage in Taiwan has some cognition of Corporate Social Responsibility (CSR), but still has a big space to improve on carrying out Corporate Social Responsibility (CSR). Real Estate Brokerage is a trust industry which has great deal with people¡¦s property and investment involving a great amount of money, so Corporate Social Responsibility (CSR) has become Real Estate Brokerage¡¦s important factors of sustainable development. The Corporate Social Responsibility (CSR) should integrate into the enterprise¡¦s related domain to reach the Corporate Social Responsibility (CSR) and the enterprise profit maximization both. Employees of company continue to carry out Corporate Social Responsibility (CSR) together and integrate Corporate Social Responsibility (CSR) into company to create core competence. Only to do this, enterprises could reach the goal of sustainable development and be prosperous with society.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0820109-144745 |
| Date | 20 August 2009 |
| Creators | Cheng, Jung-fa |
| Contributors | Pei-how Huang, Kuang-S Yeh, Ming-rea Kao |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0820109-144745 |
| Rights | off_campus_withheld, Copyright information available at source archive |
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