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Online consumer behaviour during a pandemic: : A study on the effects of Covid-19 on online consumers in Sweden.

From an online consumers' point of view, explore the online shopping behavioural changes in Sweden that could be caused by covid-19 and investigate through Theory of Planned Behaviour if the changes would affect consumers' online shopping intention in Sweden after the pandemic.

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:hj-53207
Date January 2021
CreatorsAlver, Melis, Kurtisi, Haris
PublisherJönköping University, Internationella Handelshögskolan, Jönköping University, Internationella Handelshögskolan
Source SetsDiVA Archive at Upsalla University
LanguageEnglish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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