Cheng Wai Man, Candy. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1996. / Includes bibliographical references (leaves 65-66). / ABSTRACT --- p.ii / TABLE OF CONTENTS --- p.iv / LIST OF FIGURES --- p.vii / LIST OF TABLES --- p.viii / Chapter Chapter1 --- Introduction --- p.1 / The Commercial Development of Internet in the US --- p.2 / Electronic Commerce is the Trend and Area of Competition --- p.4 / The Commercial Development of Internet in Hong Kong --- p.5 / High PC Penetration Facilitates Internet Pick-up --- p.7 / Chapter Chapter2 --- Internet Industry Analysis --- p.12 / Wholesaler -- The Backbone Network Carrier --- p.13 / Target Customers / Booming Demand on Leased Circuit Service / Intensified Competition with New Entrants / Regional Opportunity is the Main Issue / Retailers -- The Internet Service Provider (ISP) --- p.16 / Large ISPs Dominate / Enlarging Service Portfolio to Remain Competitive / ISP Exerts Great Substitution Force on On-line Service / On-line Service Providers --- p.20 / Losers and Winners / ISP Substituting Conventional On-line Service / New Entrants with a Hand on Internet / Collaboration Among the IT Players to Tap on the Emerging Market / Users --- p.24 / General Users Receptive to Internet / Corporate Users Demand High End Service / Customer Needs Determine Internet Access Employed / Chapter Chapter3 --- Commercial Opportunities For Hongkong Telecom with the Rising Internet Demand --- p.30 / The Golden Goose: ISDN --- p.31 / Regional Opportunities -- Hubbing Creates Entry Barrier --- p.33 / Development of Network Security as Value Added Service --- p.34 / Network Service Consultancy --- p.36 / Chapter Chapter4 --- Threats to Hongkong Telecom with the Rising Internet Demand --- p.37 / Revenue Migration --- p.37 / Customers Switching Brand --- p.38 / Pre-empt Local Competition --- p.39 / Chapter Chapter5 --- Competitive Advantages of Hongkong Telecom --- p.41 / Huge Customer Base Speeds Up Service Adoption --- p.41 / Unchallenged Credibility --- p.42 / Expertise in Network Configuration and LAN Management --- p.42 / Expertise in Developing Security System --- p.43 / Network Resource Abundance --- p.43 / Administrative Ability to Run an Internet Operation --- p.44 / Hi-tech Infrastructure for Future Development -- IMS --- p.45 / Differentiation -- Local Access in Overseas Possible --- p.46 / Chapter Chapter6 --- Strategic Integration and Positioning of HKT to Dominate the Internet Market --- p.48 / TCSL Internet --HKT as a Backbone Network Manager --- p.48 / Target Customers / Market Potential / Internet Access / Direct Competitors / Major Customer Benefits / Pricing / Major Service Offerings / Benefits to HKT / IMS On-line -- Internet-based On-line Service Provider --- p.52 / Target Customers / Internet Access / Direct Competitors / Major Customer Benefits / Pricing / Benefits to HKT / Chapter Chapter7 --- The HKT Challenges --- p.55 / Strategically Positioning of IMS On-Line and TCSL Internet --- p.55 / Extension of Core Business -- New Venture --- p.58 / High Overhead Balancing Off Profitability --- p.61 / Business Cannibalizing Each Other --- p.62 / Chapter Chapter8 --- "Conclusion -- ""Win Win"" Situation" --- p.64 / BIBLIOGRAPHY --- p.65 / Appendix 1: Growth Rate of Internet Users --- p.67 / Appendix 2: Commercial Addresses Comprise 51% of Internet Network Registration --- p.68 / Appendix 3: Internet Service Providers in Hong Kong --- p.69 / Appendix 4: Comparison Among ISPs on Service Offerings --- p.71 / Appendix 5: Network Configuration between Customer End and HKT CSL Internet Node --- p.73
| Identifer | oai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_320789 |
| Date | January 1996 |
| Contributors | Cheng, Wai Man Candy., Chinese University of Hong Kong Graduate School. Division of Business Administration. |
| Publisher | Chinese University of Hong Kong |
| Source Sets | The Chinese University of Hong Kong |
| Language | English |
| Detected Language | English |
| Type | Text, bibliography |
| Format | print, viii, 73 leaves : ill. ; 30 cm. |
| Coverage | China, Hong Kong |
| Rights | Use of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/) |
Page generated in 0.0018 seconds