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消費者商品知識與商品屬性對網路口碑效應之影響 / The effects of product knowledge and product attribute on e-WOM effects

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Identiferoai:union.ndltd.org:CHENGCHI/G0099380013
Creators陳慶緯, Chen, Ching Wei
Publisher國立政治大學
Source SetsNational Chengchi University Libraries
Language中文
Detected LanguageEnglish
Typetext
RightsCopyright © nccu library on behalf of the copyright holders

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