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Analyzing the Impact of Instagram and TikTok Influencers on Gen Z Consumer Purchasing Behavior in Sweden within the Korean skincare sector

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1. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-65141

Identifer	oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:hj-65141
Date	January 2024
Creators	Mohamed, Nora, Zakarya Saeed A-lzekri, Myasah
Publisher	Jönköping University, IHH, Företagsekonomi
Source Sets	DiVA Archive at Upsalla University
Language	English
Detected Language	English
Type	Student thesis, info:eu-repo/semantics/bachelorThesis, text
Format	application/pdf
Rights	info:eu-repo/semantics/openAccess