The Big City, Big Country Road Show (BC2BC) is a 2.5-year project designed to
recruit non-traditional populations, urban and minorities, into post-secondary
agricultural science degree programs. Through experiential learning, BC2BC introduces
students to various agricultural communications skill sets in an effort to broaden
students’ views of opportunities in agriculture. This study attempted to measure Texas
urban high school students’ perceptions of agriculture as a subject, a college major, and
a career, before and after participation in the BC2BC program in summer of 2007. The
study also looked at students’ perceptions of careers attainable with an agricultural
degree and students’ general agricultural knowledge levels, self-reported and tested.
Pre–and post–test mean comparisons revealed positive increases in student perceptions
of agriculture and an increase in self-reported agricultural knowledge levels after
workshop participation. The results of this study have implications for year two BC2BC
workshops and may serve as a potential model for recruitment programs of
underrepresented populations into colleges of agriculture.
| Identifer | oai:union.ndltd.org:tamu.edu/oai:repository.tamu.edu:1969.1/ETD-TAMU-2863 |
| Date | 15 May 2009 |
| Creators | Fraze, Lacee Brianne |
| Contributors | Rutherford, Tracy A., Wingenbach, Gary J. |
| Source Sets | Texas A and M University |
| Language | en_US |
| Detected Language | English |
| Type | Book, Thesis, Electronic Thesis, text |
| Format | electronic, application/pdf, born digital |
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