This study examines the franchising relationships between an institution of higher education in Malaysia (the franchisor) and its overseas/offshore partner institutions (the franchisees) as the latter deliver academic programmes that carry the franchisor's ownership and name. / Thesis (DBusinessAdministration)--University of South Australia, 2008.
Identifer | oai:union.ndltd.org:ADTP/266959 |
Creators | Chin, Peng Kit. |
Source Sets | Australiasian Digital Theses Program |
Language | English |
Detected Language | English |
Rights | copyright under review |
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