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Franchising of academic programmes from a private University in Malaysia :

This study examines the franchising relationships between an institution of higher education in Malaysia (the franchisor) and its overseas/offshore partner institutions (the franchisees) as the latter deliver academic programmes that carry the franchisor's ownership and name. / Thesis (DBusinessAdministration)--University of South Australia, 2008.

Identiferoai:union.ndltd.org:ADTP/266959
CreatorsChin, Peng Kit.
Source SetsAustraliasian Digital Theses Program
LanguageEnglish
Detected LanguageEnglish
Rightscopyright under review

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