This study is to discuss the business investment strategy risk management model. The enterprise could identify, analysis the investment relative risks and establish the contingency strategy to management the risks in accordance with this model. This study selects the third generation digital mobile communication system to be the research objective.
The business investment strategy risk management model could identify the investment strategy position of the industry value process in accordance with the value chain and cash flow. And the model could provide the framework and relationship of the relative risk variables through the risk variable system diagram. This model builds the scenarios of the industry and analyses different situations of the industry for forecasting the contingency strategy of the business. The contingency strategy is established for business implementing risk management of the high technology and high-risk investment.
The 3G system is underling the high-level uncertainty status. The risk is increased by high license price, high infrastructure cost, technology development delay and none killer application etc. This study suggests the 3G Mobil communication company should implement the risk management actions for following items:
¡´The user ratio of 2005
¡´The difference of 3G and 2.5G products¡C
¡´The competitive of system supplier capability.
¡´The supply chain of add-value service.
¡´Competitor status and strategy.
¡´Globe political and economic situation.
This study suggests the business should implement the risk management model when it processing the high technology and high-risk investment. This model provides the risk identification, measuring, analysis, evaluation process and follow-up contingency strategy. The business could effectively manage the risk and ensure the competition by the model.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0630103-160540 |
| Date | 30 June 2003 |
| Creators | Lee, Chien-Hsing |
| Contributors | Hsien-tang Tsai, Cher-Min Fong, Huang, Jen-Jsung, Tseng, Cher-Hung |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0630103-160540 |
| Rights | unrestricted, Copyright information available at source archive |
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