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Den mottagaranpassade försäkringsbroschyren : En retorisk analys av informationsmaterial om hemförsäkringen

This essay discusses how insurance companies inform policyholders regarding home insurance. What level of support do insurance companies offer policyholders in order to supply them with enough knowledge to make an informed decision? Is information regarding insurance communicated in simple terms, or is it riddled with industry specific terminology?The essays focus is important to examine from a social context; Swedish social process does not select an insurer for an individual who neglects to choose one for their home insurance. Sweden's welfare system does otherwise provide a helping hand for a lack of decision with regard to preschool and school choice.

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:sh-26371
Date January 2014
CreatorsArvesjö, Marcus
PublisherSödertörns högskola, Institutionen för kultur och lärande
Source SetsDiVA Archive at Upsalla University
LanguageSwedish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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