探索靈魂:保健旅遊商業計畫 / Wellness tourism is used instead of health tourism in order to avoid the confusion between medical tourism. In research conduct by industries of Wellness and Medical tourism (GSS, 2011), argue that the term health tourism is sometimes used to describe medical tourism; other time it is used synonymously with wellness tourism; sometimes it means both; and it is also used to refer to a subset of medical tourism or wellness tourism. This is why it is recommend-ed to avoid the use of health tourism term, especially in marketing purposes and communica-tion with customers.
Identifer | oai:union.ndltd.org:CHENGCHI/G0100933031 |
Creators | 徐少宜, Hsu, Shao I |
Publisher | 國立政治大學 |
Source Sets | National Chengchi University Libraries |
Language | 英文 |
Detected Language | English |
Type | text |
Rights | Copyright © nccu library on behalf of the copyright holders |
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