Thesis (MBA)--Stellenbosch University, 2006. / ENGLISH ABSTRACT: The lack of development and growth are characteristics of the Sub-Sahara Africa (SSA)
region . Globally there are huge concerns about this and there are various initiatives to
address the under development and poverty in this region. The most important of these
initiatives, is the United Nations' Millennium Goals.
In focusing on SSA, various challenges can be highlighted that impact negatively on the
business (especially the banking) environment. These challenges are spread across the
whole spectrum of spheres of influences, namely from the political to the economical
environment on the one side to the social and technological environment on the other
side. The region is in desperate need of help with regard to their development. These
challenges are unfortunately huge obstacles for prospective investors.
Many of the multi national (including South African) banks have identified the region as
an area where they can reap high returns on their investments, whilst maintaining and
even increasing their presence. In most cases the South African banks are focusing on
expanding their involvement in the region but they must realise that they will not only
have to compete with the local banks but also with the bigger role players in global
banking. Unfortunately the existing multi-national banks have already captured the
corporate market. New entrance and expansions will have to target the SMME and large
retail markets that carry more risk and will be more challenging to service due to the lack
of infrastructure in especially the rural areas.
Many opportunities exist for South African banks in the SSA region. The dominant
features of these opportunities are the leveraging off their South African operations and
building on their experience in handling change and re-engineering of the banking
sector. Existing product- and service offerings can be adjusted and rolled out to the
region. Creativity will play an important role in assisting in the development of the region.
Partnerships with local businesses and the community can assist to mobilize the lower
end of the market and capture huge un-banked population. This will generate huge
transaction volumes that will spread the cost and contributes to acceptable returns on
investments.
The involvement of the South African banks will have implications for all the
stakeholders in the region. The most important aspect is finding a balance between the
needs of the different stakeholders. The benefits stemming from this will contribute
towards the region's escape from the deadlock of poverty.
Although there are many challenges, the opportunities of extending into the
undeveloped market must be seen as outweighing it. The key to success lies in the
approach of the banks toward the SSA region and their ability to be seen as partners in
developing the region. / AFRIKAANSE OPSOMMING: Die gebrek aan ontwikkeling en groei is kenmerke van die Sub-Sahara Afrika (SSA)
streek. Wereldwyd is daar groot besorgdheid hieroor en verskeie inisiatiewe is geloods
om die onderontwikkeling en armoede aan te spreek. Die heel belangrikste hiervan is
die Verenigte Nasies se Millennium Doelwitte.
Die fokus op die SSA streek lig heelwat negatiewe uitdagings vir die besighede (veral
die bankwese) omgewing uit. Die uitdagings strek oor die volle spektrum van die
ekonomiese aktiwiteite, naamlik vanaf die politieke tot die ekonomiese omgewing aan
die een kant tot by die sosiale en tegnologiese gebiede aan die ander kant. Die streek
smeek vir hulp en ondersteuning in die ontwikkeling daarvan. Die voorgenoemde
uitdagings is groot hindernisse vir voornemende beleggers.
Baie van die multi-nasionale (insluitende die Suid Afrikaanse) banke het die streek
geidentifiseer as 'n gebied waar hulle hoe opbrengste kan verdien op hul investering en
waar hul teenwoordigheid behou en selfs vergroot kan word. Die meeste
Suid- Afikaanse banke wil hul teenwoordigheid vergroot, maar hulle moet besef dat hulle
nie net teen die plaaslike banke moet kompeteer nie, maar ook met die bekende
internasionale banke. Die internasionale banke is ongelukkig reeds goed ingegrawe in
die korporatiewe mark. Nuwe toetredes en uitbreidings sal op die kleinsake
ondernemings en groot klein handel mark moet fokus. Die mark segmente het hoer risiko
profiele en is ook uitdagend om te diens as gevolg van die gebrek aan infrastruktuur in
veral die plattelandse streke.
Baie geleenthede vir die Suid Afrikaanse banke bestaan in die streek. Die belangrikste
hiervan is die geleentheid om te steun op hul Suid Afrikaanse aktiwiteite, asook om te
steun op hul ervaring ten opsigte van hantering van verandering en die herontwerp van
die prosesse in bankwese. Bestaande produkte en dienste kan aangepas en uitgerol
word in die streek. Kreatiwiteit sal egter 'n groot rol speel in die ontwikkeling van die
streek. Vennootskappe met plaaslike besighede en gemeenskappe sal help om die
onderste deel van die mark te mobiliseer en die groot getalle kliente wat nog nie van
bankdienste gebruik maak nie te bereik. Dit sal bydra tot groot transaksie volumes wat
die koste per transaksie sal verminder en aanvaarbare opbrengs op belegging sal gee.
Die betrokkenheid van die Suid-Alrikaanse banke sal 'n invloed he op alle belange
groepe in die streek. Die belangrikste sleutel tot sukses is om 'n balans te vind tussen
die behoeftes van die verskillende belange groepe. Die voordele wat hieruit spruit sal
die streek help om van die wurggreep van armoede te ontsnap.
Alhoewel die onderontwikkelde markte baie uitdagings het, word dit oortref deur die
geleenthede wat dit bied. Die sleutel tot sukses is die aanslag van die banke en hul
vermoe om gesien te word as vennote in die ontwikkeling van die streek.
| Identifer | oai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:sun/oai:scholar.sun.ac.za:10019.1/50624 |
| Date | 04 1900 |
| Creators | Theunissen, George Muller |
| Contributors | Coetzee, Stef, Stellenbosch University. Faculty of Economic and Management Sciences. Graduate School of Business. |
| Publisher | Stellenbosch : Stellenbosch University |
| Source Sets | South African National ETD Portal |
| Language | en_ZA |
| Detected Language | Unknown |
| Type | Thesis |
| Format | 69 p |
| Rights | Stellenbosch University |
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