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Analýza trhu biopotravin v České republice a jejich cenový monitoring

Diploma thesis with topic a Market analysis of organic food in Czech republic and its price monitoring engages basic principles of ecological agriculture and specifics of organic food production. There is a description of bioproduction in CZ, a market situation and consumption in the EU.In next part of this dissertation is composed overview of organic food producers in CZ. One of the main goals of this work was to perform a price monitoring on chosen types of organic food in given location and then to compare the price to a conventionaly produced food. There is also a comparison of the situation on different salepoints and a price variations of main direct and indirect distribition process. As an addition of the experimentle part, a degustation and following evaluation of chosen organic and nonorganic food types took place with suggested group of people. Result of this price monitong shows, that organic food is 140 % more expensive than nonorganic. Comparison of the direct and indirect distributors showed large price variations, for example the price of organic potatoes directly from a farmer is170 % lower, than the average price of organic potatoes in observed shops. Organic food got a higher rating than conventionaly produced during the degustation, 46,87 % was for organic and 45,99 % for nonorganic food.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:250200
Date January 2015
CreatorsPaulíková, Michaela
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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