Consumer self-concept and retail store loyalty : the effects of consumer self-concept on consumer attitude and shopping behavior among brand-specific and multi-brand retail stores /

Description

Thesis (Ph.D.)--Drexel University, 2007. / Includes abstract and vita. Includes bibliographical references (leaves 130-144).

Links & Downloads

1. http://hdl.handle.net/1860/2521

Tags

Business. Marketing. Consumer behavior.

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/187962075
Date	January 2007
Creators	Rocereto, Joseph F. Suri, Rajneesh.
Publisher	Philadelphia, Pa. : Drexel University,
Source Sets	OCLC
Language	English
Detected Language	English
Source	Click for resource