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CTO生產模式之研究~以我國筆記型電腦為例

筆記型電腦由於本身產品的生命週期短,技術淘汰率高、製程組裝不易、市場反應快速、原料價值變動大以及競爭性高的特性,客製化生產CTO (Configure To Order)生產模式成為筆記型電腦廠商的核心競爭能力,關係著未來的競爭優勢,因此我國各大筆記型電腦生產廠商莫不積極開發建立CTO生產模式。
  研究者作為國內電子業廠商推動CTO工作的實務工作者,以1999年突破接單內兩天生產挑戰的個案公司為個案,在遵守商業倫理的必要限制下,以個人實際開創CTO生產流程之實務經驗敘述為主,撰寫研究報告,探討筆記型電腦產業CTO的生產流程作業,分析關鍵因素,據以提出生產管理與控制CTO的運作模式與建議,提供相關產業參考。
  本研究主要研究目的分述如下:
   一、CTO生產模式之意義、功能與限制。
   二、探究CTO生產模式各流程之主要內涵。
   三、就個案公司實例分析CTO生產模式之關鍵因素。
   四、就個案公司之經驗,探討CTO生產模式台灣經驗移植至大陸的可行性與限制,提供建議與我國資訊產業實施參考。
  討論部分,研究者針對政府ABCDE計畫對CTO生產模式的影響、OEM大廠對BTO/CTO的要求、CTO生產模式的構建成本與其所帶來附加價值以及CTO生產模式的應用範圍與移植大陸的可行性,做了詳盡的論述。最後研究者分別針對相關產業以及後續研究者提出建議,以供參考。 / Notebook computer is a short life, high technology, difficult assembly, fast marketing change, fluctuated material pricing and highly competed product. CTO (Configure To Order) manufacturing capability becomes Notebook PC manufacturers' core competence. All Taiwan Notebook PC manufacturers aggressively make a lot of efforts to build up CTO process capability.
  The researcher has CTO process establishment experience. The established CTO process has achieved 2 days delivery after receipt of the orders. The researcher is willing to share his CTO process experience with public under business morality constraint. The analysis includes CTO process flow, the key success elements, CTO operation model and production control for associated industry's reference.
  The purpose for this search is as follows:
   1). The meaning, function and limitation of CTO process.
   2). CTO process flow content
   3). CTO process key success elements
   4). The feasibility and constraint to transfer CTO process to China
  With regard to the discussion that covers several areas: 1) How did government “ABCDE” project affect CTO process? 2) Major OEM customers' such as Compaq & Dell requirement in terms of BTO/CTO process, 3) The cost to build up CTO process and the added value CTO process may generate, 4) The suitable products to use CTO process and the feasibility to transfer CTO process to China. At last, the researcher made some suggestion to the associated industry and the follow-up researchers.

Identiferoai:union.ndltd.org:CHENGCHI/A2010000397
Creators張勇毅
Publisher國立政治大學
Source SetsNational Chengchi University Libraries
Language中文
Detected LanguageEnglish
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RightsCopyright © nccu library on behalf of the copyright holders

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