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Why Bother Blogging? Motivations for Adults in the United States to Maintain a Personal Journal Blog.

A blog is an online journal that is updated regularly and usually maintained by a single author. Roughly 8 to 9 percent of adult Internet users in the U.S. maintain a blog, which is about 12 million people. This study examines the most prevalent motivations for adults in the U.S. to maintain a specific type of blog â the personal journal blog. The personal journal blog is defined as a blog maintained by one person and containing mostly personal experiences, thoughts, and feelings. An online survey of 127 personal journal bloggers who updated their blog at least every 4-5 days was conducted in December 2007 and January 2008. Participants in the survey represented a wide range of ages, geographical locations, and educational achievement levels, with most being 25 â 44 years old, female, White, and having at least some college education. Results indicate that the two most prevalent motivations for adults in the U.S. to maintain a personal journal blog are: (a) to entertain oneself and (b) to clarify thoughts and/or emotions. Survey participants also responded to questions regarding their feelings about blogging. Implications for the field of counseling and future research on the topic are addressed.

Identiferoai:union.ndltd.org:NCSU/oai:NCSU:etd-03182008-224555
Date21 April 2008
CreatorsMcKenzie, Heather Marie
ContributorsRichard Tyler, Sylvia Nassar-McMillan, Marc Anderson Grimmett
PublisherNCSU
Source SetsNorth Carolina State University
LanguageEnglish
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://www.lib.ncsu.edu/theses/available/etd-03182008-224555/
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