<p>The thesis is an investigateion of Ikea´s strategies on differents markets. The reasearch shows how the company had to adjust to different markets and conditions, in order to achieve competitive advantage.</p>
Identifer | oai:union.ndltd.org:UPSALLA/oai:DiVA.org:hh-851 |
Date | January 2007 |
Creators | Capdevielle, Landry, Li, Min, Nogal, Paulina |
Publisher | Halmstad University, School of Business and Engineering (SET), Halmstad University, School of Business and Engineering (SET), Halmstad University, School of Business and Engineering (SET), Högskolan i Halmstad/Sektionen för Ekonomi och Teknik (SET) |
Source Sets | DiVA Archive at Upsalla University |
Language | English |
Detected Language | English |
Type | Student thesis, text |
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