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Design as a stabilising force : an exploration of the visual rhetoric of objects in a South African German community with reference to narrative and cultural identity

This study explores the role of design as a force that may stabilise cultural identity in a cultural climate of globalisation through the use of visual rhetoric and narrative. It focuses specifically on the heritage and face of a German culture in South Africa. Objects that are found amongst the South African German community are analysed in an attempt to uncover the rhetoric and narrative of the culture’s heritage in a country far removed from their Heimat. The study deals with terms such as Sehnsucht and belonging, of maintaining a sense of cultural difference while being integrated and socially accepted. It uses visual rhetoric as a means to discover elements that may be used by design in order to adequately represent the Germanness of the South African German community in a way that it can be maintained in today’s way of life. / Dissertation (MA)--University of Pretoria, 2012. / Visual Arts / unrestricted

Identiferoai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:up/oai:repository.up.ac.za:2263/31637
Date22 August 2013
CreatorsDedekind, Heidel
ContributorsReyburn, Duncan, Louw, N., heideldedekind@gmail.com
PublisherUniversity of Pretoria
Source SetsSouth African National ETD Portal
LanguageEnglish
Detected LanguageEnglish
TypeDissertation
Rights© 2012 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria

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