This paper consists of a comprehensive look at the advertising industry as a whole and communication mould various guises in the context of technology development. It also describes a production in the form of a commercial for a network of ten companies called The Lodge. The result is discussed based on questions on the subject communications and marketing. The discussions of this work will then be transferred to a proposal for further research.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:umu-1829 |
| Date | January 2008 |
| Creators | Aslani, Ehsan, Fredriksson, Johan |
| Publisher | Umeå universitet, Informatik, Umeå universitet, Informatik, Umeå : Informatik |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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