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Reklamfilm av nyskapande och kreativ karaktärAslani, Ehsan, Fredriksson, Johan January 2008 (has links)
<p>This paper consists of a comprehensive look at the advertising industry as a whole and communication mould various guises in the context of technology development. It also describes a production in the form of a commercial for a network of ten companies called The Lodge. The result is discussed based on questions on the subject communications and marketing. The discussions of this work will then be transferred to a proposal for further research.</p>
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Reklamfilm av nyskapande och kreativ karaktärAslani, Ehsan, Fredriksson, Johan January 2008 (has links)
This paper consists of a comprehensive look at the advertising industry as a whole and communication mould various guises in the context of technology development. It also describes a production in the form of a commercial for a network of ten companies called The Lodge. The result is discussed based on questions on the subject communications and marketing. The discussions of this work will then be transferred to a proposal for further research.
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